Asia Pacific received half a billion visitors in 2013

PATAAsia Pacific destinations collectively welcomed close to 520 million international visitor arrivals (IVAs) in calendar year 2013 according to the Pacific Asia Travel Association (PATA).

Covering 41 destinations across 11 sub-regions of the Asia Pacific Region, the Early Edition of PATA’s Annual Tourism Monitor 2014 gives a five-year perspective on travel flows into and within this dynamic and vigorous part of the world.

Key findings from the report show that between 2009 and 2013 international visitors arrivals into Asia Pacific grew by an average of 6.3 percent per annum, moderating in 2013 to 5.3 percent year-on-year. Destinations in Asia captured just fewer than three-quarters of the total foreign inbound volume in 2013 (74 percent), with the Americas taking up around 22 percent and the Pacific sub-region the remaining four percent. Within the Asia context, Northeast Asia captured some 243 million IVAs in 2013 followed by Southeast Asia (98 million), West Asia (38 million) and South Asia (9.9 million). The top three Asia Pacific destinations by volume of arrivals in 2013 were China (129.077 million), US (69.746 million), Hong Kong (54.299 million). Similarly, the top three Asia Pacific destinations in terms of annual growth (percent) in 2013 were Myanmar (+51.7 percent), Niue (+39.6 percent) and Sri Lanka (+26.7 percent).

Among the principal source markets, Hong Kong, China and the USA were the largest contributors in terms of the absolute number of visitor arrivals, while China, the Russian Federation and Vietnam contributed the greatest annual increase in volume between 2012 and 2013, according to the report.

Commenting on the report, Martin J Craigs, CEO of PATA, said commented that “This report provides a first look at the detailed movement of foreign arrivals into Asia Pacific destinations during 2013 and when combined with the recently released PATA forecasts for the period 2014-2018 gives all of us in the travel and tourism industry a solid quantifiable measure of what just eventuated during the year, and what the likely projections will be for the coming five-year period.”

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